This privacy notice explains how Digitronix Ltd (“we”, “us”, “our”) collects, uses and protects personal data, and how your rights are respected in accordance with UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

If you have any questions about this notice or how we use your personal data, please contact our Responsible Individual for Data Protection using the details below.

WHO WE ARE

Digitronix Ltd.
Unit 6, Union Mills
9 Dewsbury Road
Leeds
West Yorkshire
LS11 5DD

Email: informationrequest@digitronix.co.uk

Telephone: 0113 457 9030

Digitronix Ltd. is the data controller for the personal data described in this privacy notice.

Responsibility for data protection compliance sits with our Responsible Individual for Data Protection, who can be contacted using the email address above. We are registered with the Information Commissioner’s Office (ICO).

WHAT PERSONAL DATA WE COLLECT

Depending on how you interact with us, we may collect and process the following categories of personal data:

• Contact details (name, job title, company name, email address, telephone number)
• Enquiry and correspondence information
• Newsletter subscription details
• Recruitment information (CVs, covering emails, career history)
• Photography and imagery, including images of identifiable individuals and information contained in model release forms
• Website usage and technical data (including IP address, device information and cookie identifiers)

HOW WE COLLECT PERSONAL DATA

We collect personal data when:

• You contact us via our website enquiry forms
• You sign up to receive our newsletter
• You communicate with us by email or telephone
• You submit a CV to us by email for recruitment purposes
• You participate in photoshoots or provide model release forms
• You visit our website (via cookies and analytics tools)
• We may also collect limited business contact information from publicly available sources, such as company websites.

You are not under a statutory obligation to provide personal data. However, if you choose not to provide certain information, we may be unable to respond to your enquiry or provide requested services.

WHY WE USE YOUR PERSONAL DATA AND OUR LAWFUL BASIS

We only process personal data where we have a lawful basis to do so.

Website enquiries and quote requests
Purpose: Responding to enquiries and providing information about our services
Lawful basis: Legitimate interests (to operate and grow our business)

Newsletter sign-ups and marketing communications
Purpose: Sending newsletters and marketing communications
Lawful basis: Consent

You can withdraw your consent at any time by using the unsubscribe link in our emails or by contacting us.

Follow-up emails after enquiries
Purpose: Responding to enquiries and, where consent is given, sending marketing communications
Lawful basis: Legitimate interests (responding to enquiries), Consent (for marketing communications)

Client services and contracts
Purpose: Delivering services, managing client relationships and fulfilling contractual obligations
Lawful basis: Performance of a contract

Recruitment
Purpose: Assessing candidates and managing recruitment processes
Lawful basis: Legitimate interests

Photography and imagery
Purpose: Delivering services, producing creative work and using imagery for agreed marketing purposes
Lawful basis: Performance of a contract, Consent (where required through model release forms)

Legal and regulatory obligations
Purpose: Compliance with legal, accounting and regulatory requirements
Lawful basis: Legal obligation

LEGITIMATE INTERESTS

Where we rely on legitimate interests, we have considered and balanced our business interests against your rights and freedoms.

You have the right to object to processing carried out on this basis. If you object, we will stop processing your personal data unless we can demonstrate compelling legitimate grounds to continue.

WHO WE SHARE PERSONAL DATA WITH

We may share personal data with trusted third-party service providers who process data on our behalf, including:

• Email marketing platforms (e.g. Mailchimp)
• Website analytics providers (e.g. Google Analytics)
• IT and website service providers
• Courier and delivery services where required to fulfil services

We only share personal data where necessary and ensure appropriate contractual protections are in place.

INTERNATIONAL TRANSFERS

Some of our service providers are based outside the UK.
Where personal data is transferred outside the UK, we rely on appropriate safeguards, such as the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses, to ensure your data remains protected.

HOW LONG WE KEEP PERSONAL DATA

We retain personal data only for as long as necessary for the purposes for which it was collected, including legal and accounting requirements. Our standard retention periods are:

• Website enquiries and correspondence: up to 6 years
• Marketing contacts: until you withdraw consent or become inactive
• Client data: 6 years
• Recruitment CVs and applications: 12 months
• Photography and imagery: for the duration of the agreed licence or use

YOUR DATA PROTECTION RIGHTS

You have the right to:

• Request access to your personal data
• Request correction of inaccurate or incomplete data
• Request erasure of your personal data
• Request restriction of processing
• Object to processing based on legitimate interests
• Withdraw consent at any time where processing is based on consent
• Request data portability where applicable

To exercise any of these rights, please contact informationrequest@digitronix.co.uk.

You also have the right to complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk.

AUTOMATED DECISION MAKING

We do not use automated decision-making or profiling that produces legal or similarly significant effects.

COOKIES AND ANALYTICS

Our website uses cookies and similar technologies to analyse website usage and improve user experience.

We use Google Analytics to collect information about how visitors use our website. This information may include IP address, browser type and pages visited.

You can manage or disable cookies through your browser settings. Further information about cookies and how to control them is available through your browser provider.

POLICY UPDATES

We may update this privacy notice from time to time. The latest version will always be available on our website.

Last updated: January 2025